Market analysis
Industry analysis
Brand audit
Peer review
Strategic analysis
Customer analysis
Commercial diagnostics

Positioning
Business strategy
Brand architecture
Brand strategy
Portfolio model
Product categorization

Optimization strategy
Brand usage
Visual language
Brand identity
Key messages

Customer experience
Digital strategy
SOPs blue print
Product definition
Spatial design intent
Website strategy
Website architecture

Strategy & Positioning
Benchmarking
Market valuation
Market landscape
Organization structure
Performance analysis
Success measurement
5-year financial plan

Branding guidelines
Management models
HMAs
Brand SOPs
Fee structure
Operational SOPs

BOD sessions
Exec Committee roll out
Brand champions
Leadership training
Project management
Planning and Activation
Operation and Sales
Marketing